Networking Dos and Don'ts: Common Mistakes to Avoid in the Art World
- Matt
- Feb 1, 2024
- 2 min read
Networking is an essential part of success in the art world. It's a way to connect with fellow artists, gallery owners, curators, collectors, and other art professionals who can help advance your career. However, networking isn't always straightforward, and there are common mistakes that artists and art professionals should be aware of and avoid. In this blog post, we'll explore some networking dos and don'ts to help you navigate the art world more effectively.
Networking Dos:
Be Genuine: Authenticity is key. Approach networking with a sincere interest in others and their work. Building real connections is more important than just collecting contacts.
Active Listening: Don't just talk about yourself and your art. Take the time to listen to others, ask questions, and show genuine interest in their perspectives and experiences.
Follow Up: After making a connection, don't let it fizzle out. Send a follow-up message or email to express your appreciation for the conversation and suggest potential ways to collaborate or stay in touch.
Stay Informed: Keep yourself updated on the latest news and trends in the art world. Being well-informed can lead to more engaging and meaningful conversations.
Be Open to Collaboration: Networking isn't just about advancing your own career; it's also about fostering collaborations. Be open to working with other artists and art professionals on projects and exhibitions.
Networking Don'ts:
Being Too Pushy: Avoid being overly aggressive or pushy when trying to make connections. Give people space and time to engage with you at their own pace.
Ignoring Online Etiquette: When networking online, be mindful of etiquette. Avoid spamming or sending unsolicited messages. Respect privacy settings and boundaries.
Badmouthing Others: Negativity and gossip can harm your reputation. Avoid badmouthing other artists or art professionals, as it can reflect poorly on you.
Focusing Solely on Self-Promotion: While self-promotion is essential, networking should also be about building relationships and helping others. Don't make every conversation solely about your own work.
Not Following Up: Failing to follow up after a promising encounter is a missed opportunity. Don't let potential connections go to waste due to inaction.
Common Networking Mistakes to Avoid:
Neglecting Online Presence: In today's digital age, having a strong online presence is crucial. Neglecting your website and social media can hinder your networking efforts.
Only Networking When You Need Something: Networking shouldn't be a one-time effort when you need something specific, like a gallery exhibition or a sale. Cultivate relationships continuously.
Not Leveraging Local Resources: Local art organizations, galleries, and meetups can be excellent networking opportunities. Don't overlook what's happening in your own community.
Conclusion: Networking is an art form in itself, and it's a skill that can significantly impact your career as an artist or art professional. By following the dos and avoiding the common networking mistakes mentioned above, you can build genuine relationships, open doors to opportunities, and navigate the art world with confidence. Remember, networking is about creating a supportive community and sharing your passion for art, so approach it with authenticity and a genuine desire to connect with others.